Reaching out through Beauty

The L’Oréal Foundation allows vulnerable persons to recover their self-esteem.

Opération Sourire

Opération Sourire - Mission Madagascar

Opération Sourire

Opération Sourire - Mission Madagascar

When you help restore someone’s physical appearance, you help them feel more included in society; they regain their dignity and self-esteem, and accept the way others see them, allowing them to assert themselves as individuals and play a role in society. Building on its in-depth knowledge of the beauty profession, L’Oréal has always been committed to achieving just this. We firmly believe that beauty should be accessible to everyone and that it plays a key role in moving our society forward, which is why the Foundation’s initiatives aim to have a very practical impact on people’s lives. They draw on L’Oréal’s expertise to offer programmes that help people see themselves in a more positive light and rebuild social ties.